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Black HartConsulting
Houston · Free tool

How does your website compare to the shop down the street?

In September 2026 we ran Google’s speed test on every working website of 1,178 Houston auto shops, home-service companies, salons, and med spas from the Heights to Spring Branch to Downtown. Run the same test on yours and see where you land.

Run the audit

Paste your address. Compare your number to the ones below.

Free, no email, about 30 seconds. Use the mobile score: that is how most Houston customers find a local business.

Strategy:

Free. No email required. Powered by Google PageSpeed Insights. About 30 seconds.

yoursite.com

Lighthouse audit · mobile

SCANNING
USUALLY 10 TO 30 SECONDS
60median mobile score, Houston service businesses523 sites scored
27%score under 50, which Google calls poor140 sites
9%score 90 or better46 sites
33%have no website of their own392 of 1,178 businesses

Read your score against the block

  • Under 50: you are with the bottom quarter of local sites. Customers on a phone are leaving before your phone number appears. This is the group the report calls poor, and it is fixable in a week.
  • 50 to 60: average for Houston, which is not a compliment. The median site here takes long enough to load that a visitor notices.
  • 60 to 89: better than half your neighbors. Worth a pass to get over 90, usually by fixing images and one slow script.
  • 90 or better: top tenth locally. Leave the site alone and put the money into getting found.

Where the slow sites are

Share of working websites scoring under 50 on mobile, by trade and by neighborhood.

  1. Salons and med spas n=7530.7%
  2. Auto services n=20332%
  3. Home services n=24521.2%
By trade. Home-service sites are the fastest group; no salon or med spa site in the sample reached 90.
  1. Central Northwest n=4037.5%
  2. Washington Ave / Memorial Park n=4535.6%
  3. Montrose n=3135.5%
  4. Spring Branch East n=6031.7%
  5. Greater Heights n=5626.8%
  6. Downtown n=3525.7%
By neighborhood, where at least 30 sites were scored.

Who has no site at all

A third of the businesses we found have no website of their own, only a Google listing or a social profile. That share is highest in auto services and in the neighborhoods north and west of the Loop.

  1. Northside / Northline n=4454.5%
  2. Independence Heights n=4042.5%
  3. Fairbanks / Northwest Crossing n=7241.7%
  4. Central Northwest n=9636.5%
  5. Spring Branch East n=12934.1%
  6. Spring Branch Central n=3630.6%
  7. Greater Heights n=12327.6%
  8. Washington Ave / Memorial Park n=8017.5%
Share of businesses with no website listed on Google, by neighborhood.

The full report, with the dead-site rate, the site-builder comparison, and the method, is at the 2026 Houston small business website report. The plain-English guide to each score is on the free website audit page.

Below the median?

We build Houston service businesses a free demo of what their site could be, from their real listing and reviews, before they spend anything. Or fix the three biggest problems in five days.